Should I grandfather in old clients, or not?

One thing that people haven’t brought up is that customer’s perception of you changes based on how much you charge.

Here’s how i raise my rates. When i worked for a corporation, every year i got a raise…anywhere from 3% to 18%. So i figure, in my own business, i need a yearly raise too. so give myself one. usually it’s around 7-10%. I start off by giving that new rate to any new clients i sign. Then, i tell my old/current clients that i’m going to be raising rates by $x.xx on X date, so they can be prepared. Since i’ve done a good job for them in the past, they’re ok with paying the few dollars more an hour. So it works out all the way around.

Thanks for all the great articles on pricing… It’s good to know what’s going on in the outside world.