Gary Vaynerchuk on the Thank You Economy at SXSW 2011 Interactive
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This week we look at Thank You Economy – SXSW 2011 Interactive by Gary Vaynerchuk. In this video Gary, who sounds like he’s gone way over his daily coffee alotment, discusses The Thank You Economy, and how to tackle the ROI of social media and the humanization of business as he see’s it.
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Great message….it seems like we’re coming into an era where people want to feel connection with the people and companies they do business with…
Personally, I’m trying to figure out how to shift my own role after 12 years of creating brand-based advertising for huge corporations….how can I bring the elements of humanity and connection into being an interactive designer..and creating online advertising for corporations?
If you get the chance to watch Garyvee near you then take it. I have seen him twice this year. You don’t have to like him but you have to accept that he gets it.
Always worth a listen.