Freelancers new to flying solo can be overwhelmed by the mass of marketing opportunities on the web. And while social media is a great way to promote your business, it can be enormously time consuming.

Like any marketing activity, it takes time to build up your brand, but there is no need for promotional work to distract you from your core business. With careful planning, some quality writing and a time limit on your efforts, you can soon have a strong reputation across a large network of potential clients and promoters.

Setting up an online brand can be done quickly by following these simple steps. Continue Reading

Social media is a brilliant way to build your brand, which in turn grows your client base. But it can suck hours out of your busy day. And time is the one resource that we freelancers crave.

Struggling to manage your Linkedin connections, group discussions, guest blogging and website updates. It can be overwhelming. Sporadic Tweets and rushed posts can quickly spoil a quality campaign.

But with a simple routine, you’ll soon put those hours back in your day. The secret lies in preparation, combined with sensible scheduling – and a loud alarm clock. By implementing ten simple tips, you can manage your web presence without it managing you.

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