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3 Reasons Why Copywriters and Translators Should Team Up



Credit: Yuri Arcurs on Photodune

Recently here on Freelance Switch, Thursday Bram discussed whether freelancers should be making use of the trend towards global outsourcing, to free up their writing and project management time by employing virtual assistants overseas to manage menial tasks.

Today, I’d like to expand upon that theme, and talk about how freelancers, especially copywriters, could be turning their personal cottage industry into an international enterprise, by teaming up with translators to go global.

The web is becoming an increasingly multilingual place. The growth in internet accessibility worldwide means that, in the near future, English will no longer be the ‘lingua franca’ of the web.

Web surfers prefer to browse the web in their native language – and this means that if you want to reach an international audience, you need to go multilingual.

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