The key to the success of any business is the ability to notice and seize opportunities. How can you learn to notice opportunity? The simplest way of doing so is to ask the right questions. Continue Reading
For many small businesses, bookkeeping is a necessary evil: keeping track of invoices and expenses are just something you have to do in order to run a successful company. Continue Reading
When you sell your customers a new product or a service, you’re offering what you expect they’ll want. How well you sell, or don’t sell, depends on how your offer taps into their needs and desires. Continue Reading
Business plans are notorious for being bland, uninspiring and filled with business jargon. There’s no real reason for them to be this way, other than tradition. For bigger businesses, it can also be what their bank and lawyer requires (those legal and financial types love jargon-ese). But for freelancers, bootstrappers, and microbusinesses, your business plan is written primarily for you. It’s about giving you the motivation and energy to get up in the morning and do what it takes to make your business into a success story.
All too often, clients are dead set on a particular design or promotion, but as an agency you hold tremendous sway in your clients’ marketing efforts. Use that to your advantage and give your clients what they want: social promotions that generate results including likes, email addresses, and general awareness.
Questions are fantastic. Even questions from customers are great, though they can take up time to answer. Questions from our customers give us insight into what they want or need. Customer questions can help us come up with ideas for new products or services. Continue Reading
Looking for a new client? The FreelanceSwitch job board is a great resource of freelance gigs and opportunities. These opportunities are in various fields, from development to writing to design, and come from a wide range of potential clients. The job board is hand-moderated by dedicated staff and volunteers from the freelance community. Continue Reading
If you have business experience, and a writing background, then we have an opportunity for you. How would you like to work with a dynamic team of writers, whose mission is to educate a large, passionate, audience? Would you like to help creatives and entrepreneurs advance their business knowledge? The Tuts+ Business section is launching soon and we’re looking to build our business writing team. Find out how you can apply. Continue Reading
Technology has been pivotal to the success of most small business owners. Many wouldn’t be where they are today if not for advances such as the Internet, mobile devices, and the ability to conduct commerce. While grateful for these opportunities, many successful professionals — and their families — have come to resent technology.
One of the most difficult things about running a business on your own is having no one to bounce ideas off. When you’re wearing so many different hats, it can deplete your creative energy. Even when you’re firing on all cylinders, it’s good to get a second opinion. Who can you turn to when you need help? Your mastermind group. Continue Reading